Role
Brand designer
Date
2020 – 2023
Climb
Climb offers a refined approach to optimizing your taxes and growing your wealth, providing instant analysis of your financial situation. Backed by expert guidance, Climb craft solutions tailored to your aspirations.
As the Brand Designer for Climb, I was tasked with completely overhauling the visual identity in preparation for a fundraising campaign. My role involved aligning the visual elements with the company’s strategic goals while making the brand more appealing to potential investors. This included a full redesign of the graphics across communication channels, from the logo and color palette to typography and visuals used in presentations and marketing materials.
In addition to the overall brand design, I also managed part of Climb’s social media presence, ensuring the new visual identity was consistently applied across all platforms. The goal was to create a cohesive, modern, and professional image that not only reflected Climb’s mission but also instilled confidence in investors. By refining the visual assets across all touchpoints, I helped position the brand for future growth while ensuring each visual element reinforced the company’s key message and ambitions.
→ https://www.climb.fr
→ https://www.instagram.com/climb_fr/